Intelligent CIO North America Issue 19 | Page 59

CASE STUDY
“ We help executives and network operations teams visualize what ’ s happening across the stadium at any given time – equipping them with insights to make better decisions , while providing fans with the connectivity they expect . ExtremeAnalytics is the command centre of in-stadium activities like sports betting , AR / VR experiences and completely touchless transactions .
Extreme allows us to stay ahead of the curve , providing every team in the NFL with a resource for leading stadium Wi-Fi network technology .
“ We ’ re extending our relationship with Extreme because we want to continue working with a partner that is equally invested in creating a superior fan experience every single week .”
“ Understanding what ’ s happening and appropriately calibrating the bandwidth to make these activities perform at peak is our unique differentiator and why we played an important role in our ninth consecutive Super Bowl .”
Norman Rice , Chief Operating Officer , Extreme Networks , explained that nowadays stadium environments require high-density , powerful Wi-Fi networks that can be adjusted and scaled depending on the needs of each event .
Michelle McKenna , Chief Information Officer , National Football League , added that fan expectations and demands for technology-driven experiences are evolving and these requirements need to be catered for .
“ It ’ s our job to fulfill those expectations every game day ,” she said . “ We do that by providing great Wi-Fi connectivity , leveraging insightful analytics to improve business operations and creating a simple and effective way for our team to manage the network within a single dashboard . Our partnership with
“ These are environments where Extreme excels ,” he said . “ With the right network technology and analytics in place , the NFL can continue to make data-driven decisions that advance the game and keep fans engaged . Network analytics are the currency driving innovative new services like real-time sports betting and mobile concessions .
“ We ’ re proud to extend our long-standing partnership with the NFL , continuing to work together to make technology an integral part of the game both on and off the field .” p
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