TALKING

Digital Transformation has become an imperative as businesses look for new strategies .

your colleagues , your department and to the wider business – is limited only by your skill , imagination and ambition .

Many companies like to talk about how they ’ re changing the world , and Gen Z are savvy at distinguishing between those that mean it and those that don ’ t . If a business can show they are using technology to reimagine roles and give workers responsibility and agency , it will make younger people sit up and take notice . And it will do wonders for an even bigger bugbear of recruiters : retention .

Multiple studies have highlighted the line between employee dissatisfaction and burnout . If people lack the tools to do their job efficiently or spend most of their time processing manual inputs like a stoker shovelling coal into a boiler , they won ’ t get the notice or praise that makes such a difference to morale . Instead , they end up feeling like robots whose job is simply to keep the wheels turning .

Compare that to workers who are allowed – or better , encouraged – to write a bit of code or suggest an improvement to operations , and then see it adopted by their department . There ’ s no feeling more satisfying or re-energizing .

In the post-pandemic landscape , Digital Transformation has become an imperative as businesses look for new strategies , operating models and innovations to take them forward .

If a business doesn ’ t think Gen Z has a contribution to make towards that mission , they ’ re not going to have much luck enticing them to join . So consider what your next job posting will look like : will it simply contain a list of responsibilities and requirements , or will it be a call for new recruits to take a central role in shaping the future of your company ?

With the right technology , you can ensure your business is the most attractive to any candidate – today and for many generations to come . p

38 INTELLIGENTCIO NORTH AMERICA www . intelligentcio . com