NEWS
Generative AI can bridge the consumer expectation gap consumers who haven ’ t used the technology for shopping reported being interested in trying it , including in product research ( 86 %), deal hunting ( 79 %) and customer service ( 82 %).
Personalization and targeted offerings present opportunities for retailers with 52 % of surveyed consumers interested in receiving information , advertisements and offerings from stores that are relevant to their specific interests .
Still , the study shows there remains a clear satisfaction gap for current AI assistant users surveyed . new IBM report outlines how AI can address expectations as the
A retail environment transforms .
The global IBM Institute for Business Value study Revolutionize retail with AI everywhere : Consumers won ’ t wait surveyed nearly 20,000 individuals worldwide , revealing a dissatisfaction with retail experiences .
The study says technology could play an integral role in enhancing the overall shopping experience . Most consumers ( 59 %) surveyed said they would like to use AI applications as they shop and 4 in 5
Only about one-third of consumers surveyed who have used virtual assistants are satisfied with the experience and nearly 20 % were so disappointed that they don ’ t want to use virtual assistants again , signalling a mismatch between current tech offerings and shopper expectations .
The report references IBM , Samsung , and Workday already partnering to empower frontline retail workers through technology .
Also referenced are IBM Consulting and SAP working with CPG clients worldwide to gather detailed requirements to create secured and scalable AI solutions that can be integrated with the SAP Direct Distribution solution .
Darrin Hebert joins Securian Financial as Senior Vice President and CIO
Securian Financial has hired Darrin Hebert as Senior Vice President and Chief information Officer , reporting to Kristi Fox , Securian Financial Executive Vice President and Chief Administrative Officer .
Hebert succeeds Pete Berlute , who now leads the Securian Financial Affinity Solutions Division .
Darrin Hebert – Securian Financial Senior Vice President and CIO
“ Darrin Hebert is a proven leader who will help advance Securian Financial ’ s success . His experience leading technology teams for highly regulated financial services companies while driving continuous improvement makes him the perfect person to be our new CIO . We are excited to welcome him ,” said Fox .
As CIO , Hebert will lead the strategy and direction of Securian Financial ’ s enterprise technology operations , infrastructure , application development and cyber security . He also will serve as a member of the company ’ s Executive Leadership Team , Strategy Council and Risk Council .
Hebert has more than 23 years of technology leadership experience with companies including GE Capital and US Bank .
Most recently , he served as CIO for Aon ’ s Commercial Risk & Affinity business , where he led teams to digitally transform the company ’ s
Commercial Risk and Affinity platforms . Hebert attended Bemidji State University , the University of Minnesota and the Black Executive Leadership Program at McKinsey & Company . He serves on the boards of directors for Rêve Academy and Tradition Capital Bank .
He is a member of the Minneapolis CIO Council .
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