Intelligent CIO North America Issue 49 | Page 38

TALKING

‘‘ business

Not only are your decisions backed up , but you can also make quicker decisions in real-time . Implementing horizon scanning within your processes can help your business plan for macro-environmental factors that could arise and impact your business .
By harnessing the data you already own , your business can make better-informed decisions .
Challenges to consider business has the right scalable , flexible and suitable infrastructure in place is a must .
Depending on your industry and business goals , your business will want to harness different data to track KPIs , better understand market and customer trends , as well as even analyse service lines that aren ’ t benefitting your business . In this way , you ’ ll be able to make decisions in all areas of your company with the data behind it .
Every company has data , but not every company uses it to its advantage to in the right way to understand its customers and ensure that stakeholders have all the information they need to get on board with the decisions .
Harnessing the wrong data can be detrimental to your business activity , with the right decision making needing the right data behind it . Making sure your
In a world where the right decision can boost performance beyond your competitors , ensuring you have the right information behind it is vital . p
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