LATEST INTELLIGENCE
ADOBE FIREFLY SUPERPOWER YOUR BUSINESS WITH GENERATIVE AI
tThe creativity revolution is here
Businesses depend on constantly refreshed, personalized content to deliver outstanding customer experiences that drive growth. To meet this intense demand for content, production methods must evolve. Meet Adobe Firefly, Adobe’ s new family of creative generative AI models integrated throughout our world-class creative apps.
In this guide, you’ ll discover how:
• Adobe cultivates AI using committed ethics principles.
Content demand is expected to grow between 5x and 20x over the next two years.
44 % of creatives spend more than half of their time on repetitive tasks, such as resizing assets.
Modernize content creation with generative AI
• Generative AI inspires creative potential.
• Adobe Firefly boosts productivity and helps deliver exceptional customer experiences.
• New features, including Firefly Services and Custom Models, empower workflow and brand customization.
While businesses are contending with skyrocketing content needs, creative teams are under pressure to deliver high-impact, personalized experiences. Adding headcount and budget isn’ t enough to keep up.
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